How concierge apps are transforming European hotels revenue performance
It is now a common acceptance within our industry that more and more of your guests are searching for a hotel using their mobile rather …
It is now a common acceptance within our industry that more and more of your guests are searching for a hotel using their mobile rather …
As Priceline and Expedia continue their consolidation as the two dominant Ota´s, who are currently at present purchasing up all their competitors around them. Dependency for …
The buzzword at the moment is “Content Marketing” Some hotel chains are making big strides in this area. Marriott in late 2014 announced that is was launching …
Hotels and Resorts are as usual being very conservative when it comes to adapting to the new realities on how to market to their prospective …
Travellers are always looking for that something special, the lure of a swimming pool next to a bar that served Mojito´s to pictures of beautifully …
There has been quite a lot of debate lately regarding the new offering by Booking.com – BookingSuite. The Priceline Group acquired Buuteeq, a digital marketing …
Remember this? Steve Ballmer suggested in this interview back in 2007 that no-one would pay 500$ for a phone or that business people will not …
Over the past few months, we have started to see a shift in sentiment and resources from the major hotel chains to encourage their clients …
A recent study by Expedia Media Solutions, the advertising sales division of Expedia, Inc., analyzed online travel content consumption and booking across devices and audience segments in …
The recent announcement that Booking.com was integrating with Tripadvisor’s Instant Booking has been filling our industry news for the last week. This news though should …